Our designers, in collaboration with external and freelance professionals, are dedicated to designing the development of new concepts, to research and select any new materials, with the aim of creating innovative products, in step with the latest trends in design and furniture. . The ultimate goal is to place on the market a captivating furniture product, with a refined taste and undisputed quality (both in terms of materials and aesthetic quality) and above all perceptible, which can become an integral part of the home and people's lives.
How does a Rosa Splendiani furnishing product come about?
1. Concept and design development.
Based on the constant dialogue between creativity, technical research on materials and commercial surveys of trends, our designers hypothesize some basic concepts from which the first sketches are born. As ideas clear up and design concepts are defined, the original design takes shape and is ready for the next step.2. Definition of materials and colors
At this point, after defining the lines and shapes, the furniture product must be characterized with specific materials and colors. We then start with the selection of the most suitable materials to develop that particular initial concept. We draw on materials with technical experience to be sure of their performance (visit the section dedicated to the quality of the materials). If we opt for the introduction and use of a new material, we look for clear and proven technical and commercial references, to ensure maximum performance on the product. After that, we start with the color development, selecting the original base finish and implementing any variants. All this while respecting and harmoniously supporting the starting concept.3. Prototyping.
The time has come to move from theory to practice, from the realm of ideas to that of manual skills. Thus began the construction process of the first prototype.We always start from the construction of the main frames, for the construction of which we usually choose flexible and robust materials such as rattan or aluminum. Then we move on to the application of the selected materials and finishes, which are adapted to the structure.
Once the prototype is completed, its robustness and stability, ergonomics (which must coincide with the initial idea of comfort) and the aesthetic result are evaluated.
4. Product launch
The product (and its possible extension into a collection) is launched on the market through a capillary network of retailers in Italy and abroad.